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An open query to Robert Scoble

Dear Robert:You have declared that all email pitches suck. You have made it clear in a variety of venues (including a comment to this post and another comment here) that PR professionals, if they are...

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The Benefits of Pitching a Press Release, either via Email, Telephone or...

Creating and pitching press releases is a common task when undertaking a public relations campaign, but reaching out to journalists with the story can be done in a few different ways. Some PRs try to...

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Why It's Important to Make a Good Pitch [INFOGRAPHIC]

pitching_small.pngPitching isn't easy, and we don't just mean in baseball. When you've got something you want to share, how do you get attention without seeming needy, spammy, or just plain pathetic?...

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